Job Description

The Director of Retail Operations oversees and strategizes all aspects of a company's retail operations, ensuring smooth functioning, high performance, and profitability, while also managing staff, inventory, and customer experience.

Roles & Responsibilities

• Serves as the primary liaison between corporate and retail management, both at the store and regional levels. 
• Ensures retail leadership is informed of company goals and initiatives.
• Reviews and analyzes sales and operational record and reports; uses data to project sales, determine profitability and targets and to identify potential new markets.
• Ensures marketing and advertising efforts along with the company's brand identity, strengthening brand awareness and customer loyalty.
• Collaborates with internal teams to implement strategic initiatives, optimize customer engagement, and drive business growth. 
• Communicates with retail management regarding marketing strategies, promotions and key inventory releases.
• Develops and oversees marketing strategies for the loyalty program, including exclusive deals, early-access promotions, and database management. 
• And all other responsibilities as assigned

Knowledge, Skills and Abilities

Knowledge

• Bachelor's Degree in Business, Finance or Communications preferred.
• Minimum 7 years of retail operations experience -- director level preferred.
• Experience with multi-state retail operations preferred.
• Cannabis industry experience a plus.

Skills

• Excellent decision-making, time management, and prioritization abilities. 
• Strong negotiation and relationship-building abilities. 
• High attention to detail and strong organizational skills. 
• Ability to thrive in a fast-paced and dynamic environment. 
• Strong analytical and critical-thinking skills; including the ability to strategically provide written and verbal direction effectively.
• Strong interpersonal skills with proven ability to positively influence team members.
• Proficient in Microsoft Suite programs, with advanced skills in MS Excel.

Abilities

• Must be able to lift up to 25 lbs. with assistance, 50 lbs. without assistance.
• Must be able to remain in a stationary position for long periods of time, including operation of a computer.
• Must be a self-motivated and not afraid to roll your sleeves up and do the work when necessary.
• Must be able to bend, lift and stoop continuously.

**Greenlight is an Equal Opportunity Employer**

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